Marketing

CRM Lite Extension

Track leads from first touch to closed deal without leaving WISEROWS. Import contacts, score them with AI, track pipeline stages, and connect lead sources to your content. Know which blog post or glossary term brought in each lead.

CRM Lite

CRM Lite

Lightweight lead management and pipeline tracking built into your data platform.

Install
Chat tools
3
Prompts
4
Use cases
4
Contact management with custom fields
Lead scoring with AI-powered signals
Pipeline stages with drag-and-drop kanban
Lead source attribution to content
3
AI chat tools
4
Prompt templates
4
Use cases
< 5s
To install

Use cases

How teams use CRM Lite to get results.

Attribute leads to content

See which blog post, glossary term, or comparison page each lead came from. Understand your content-to-revenue pipeline and double down on what converts.

Score leads with AI

AI analyzes lead behavior — pages viewed, content downloaded, time on site — and assigns a score. Focus sales effort on leads most likely to convert.

Manage pipeline visually

Drag leads through pipeline stages on a kanban board. See deal values, expected close dates, and bottlenecks at a glance.

Connect marketing to revenue

Close the loop between content creation and revenue. Know that your glossary drives X leads per month worth $Y in pipeline value.

Everything included

CRM Lite comes with everything you need — entity types, AI tools, and workflows. Install once and start working immediately.

  • Contact management with custom fields
  • Lead scoring with AI-powered signals
  • Pipeline stages with drag-and-drop kanban
  • Lead source attribution to content
  • Email tracking and activity timeline
  • CSV import and export
  • Deal value tracking and forecasting
  • Integration with email and calendar tools
What gets installed
Entity types
leads
deals
AI capabilities
3 chat tools for AI assistant
4 pre-built prompt templates

How it feels

Install and go.

Click install. Entity types appear, chat tools activate, prompts load. You ask the AI to "create 10 entries" and it knows exactly what fields to fill, what format to use, and which workflow to follow. No setup guide, no configuration wizard — it just works.

Frequently asked questions

Your data is incomplete. Fix it.

Define your schema. Import your data. Let AI enrich every record. See quality scores improve in real time. Free to start, no credit card.

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